Fiat Lux

Digital Design, Strategy

Team:
CCO: Dava Guthmiller
Associate Creative Director: André Carnevale
Designer: Xiaoxiao Ma, Meb Byrne
Messaging: Jane Johnson
Photographer: Autumm Swisher

Meet your neighbors; they might make incredible clients. That is certainly the case with our friends at Fiat Lux, an artisanal, hand-made jewelry shop in the Mission district, here in San Francisco. With shop number two about to open, they knew they needed a user experience refresh to their digital store, something that would complement both highly unique physical spaces.